Looks like DS found another expression to define their vision. After 3DforAll and 3d Life and lifelike and lifelike experiences, there is the new mothership expression: 3dvia. 3Dvia divides into the Virtools product suite for 'lifelike' experiences, into the formerly called 'teapotters' portal (was in development for 2 years!) for sharing and viewing 3dXML and a couple of CAD related portals and products. Moreover there is the the 3D caputering tool 'printscreen' and something non-public called 'Shape It' (SketchUp clone?)
The CAD related portals deal with sharing CAD data – targeted for manufacturers and all the Product Cycle Management (PLM). 3Dlive seems to be something like IM, Assest Versioning/Management and 3D explorer in one. Where Acrobat3D sends PDFs around and allows to stick notes on the embedded geometries, DS seems to aim for more 'connectivity' (is this the right expression?).
Though 3D life, 3D live and 3d experiences are well fitting expressions, these have been used plenty! Actually I am owning the German '3dexperience' domain for years now. My boss talked to me about giving life to objects using Virtools also since i know him. So these word combos are nothing new but 3Dvia seems fresh and communicates very well the idea.
On the other hand I am not sure if using similar sounding words for product names within a portfolio is such a good idea: 3DVia Life Player, 3DVia Live Collaboration …
Roro said, Virtools is going to announce details about the Virtools ((DEV) 4.x) future this month. I hope there is more information to come soon.